Useful Tools to Monitor Your Website
You can’t just put your
website on the net with right keywords and all the right touches and expect
your traffic and ranking will remain constant. As the web is an ever changing
landscape, you have to keep track of your own website traffic statistics like what is happening
with the competition and also the best and highest ranked sites. There are many
useful tools to help you find out what exactly is happening.
1. This great tool called Xenu’s Link Sleuth can be used to test your own website links or other websites for broken links that has an affect on web stats:
http://home.snafu.de/tilman/xenulink.html
2. With this tool you can
check search engines for the number of back links to your URL i.e. other web
pages linking to your site:
http://www.digitalpoint.com/tools/backlinks/
http://www.digitalpoint.com/tools/backlinks/
3. It sometimes becomes important to know where the servers of your hosting company are physically located. Because, some search engines like Google have the ability to filter search results based on their physical location called geo-targeting. This could be used to determine why your site is showing in only a certain country. This link can also be used to research the country location of a particular competitor’s website:
http://www.digitalpoint.com/tools/website-country/
4. In order to track the location of the visitor or a customer to your website: Great for website statistics information.
http://www.digitalpoint.com/tools/geovisitors/
5. Like the idea of spying on the keywords your competitors are using to rank? This handy tool fetches a download of all the organic and paid search keywords webmasters and advertisers are using to rank. It comes at a premium but very much worth the expenditure with great returns on investment.
http://www.spyfu.com/
6. Google Analytics® is
a very advanced tool every blogger or webmaster should have in their toolkit.
It offers unrivalled insight into the number of page views, where in the world
they are hitting your site from, the device your visitors are using to access
your site, right down to the version type of their browsers. You need a Gmail
account to use this tool however but on the plus side you don’t get charged for
the service and you get to understand what analytics means. Pay particular attention to your bounce rate
because it shows how long people spend on your site against those who exit the
site within a few seconds.
https://www.google.com/analytics/web/
https://www.google.com/analytics/web/
7. You need a Google AdSense account for using this. This link provides you with charts and reports which will help you analyse traffic, clicks, and results from your AdSense advertising
http://www.digitalpoint.com/tools/adsense-charts/
8. If you have an AdSense account, you can analyse your website address or another website address to see what Google ads will be displayed when the customer selects certain website names or keywords:
http://www.digitalpoint.com/tools/adsense-sandbox/
9. This link will take you to a cooperative advertising network where you can join to display and
share your ads with other website owners:
http://www.digitalpoint.com/tools/ad-network/
10. If you use Twitter frequently, you
would have noticed the bit.ly web addresses many social media marketers send
their tweets with. The free service based in New York City was established in
2008 and gives you the function of shortening your links so you can have a full
analytic breakdown of your posts in real time. They currently shorten over 600
million links a month. All you need is a social media account such as Twitter
to sign up.
11. You can add the Search Functionality on your website which uses Google. This works only if your site is listed in the Google Index.
http://www.digitalpoint.com/tools/search/
12. Here are some links to free website counters which you can use on your website to track your traffic and hits:
http://www.digitalpoint.com/tools/counter/
http://www.amazingcounters.com/
http://www.cyber-counter.com/signup.php
Hope you enjoyed reading our articles and you are welcome to
drop us any comments or make suggestions on other powerful web tracking tools
using our email info@codexploitcybersecurity.com
and thank you for investing your time with us.
Twitter: @ixploitsecurity
Facebook: https://www.facebook.com/icybersecure
3 Comments:
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wonderful 8 of the Best Online Tools for Competitor Analysis in Content Optimization
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